Hey there, Change Maker!

To accelerate your social impact, you need a marketing plan that takes your organization to the next level.

But you are facing some issues:

👉You are wearing many hats in your organization and find being consistent with digital marketing time-consuming.

👉 What you have isn't working so far and it's scattered and inconsistent.

👉 There's an information overload and you have no clear plan to execute.

If that sounds like you, keep reading!

This program will help you:

  • Create content that will spark action among customers, donors, and advocates.

  • Manage your digital outreach with limited manpower.

  • Understand and plan your Digital marketing initiatives.

What's in Sell Your Mission?

This comprehensive program is unlike anything else you've seen online. You'll get the resources, lessons, and support you need to start reaching online audiences to support your organization.

What's in the Lessons?

CORE MODULE 1: Branding and Visual Strategy 

Branding is more than your logo it is how your audience thinks about you and it reflects in your graphics and storytelling.

1.1 Mission, Vision, Communication Messages and Strategic Blueprint with Jessica Cohen (worth $500)

1.2 Creating your brand and visual strategy with Sasa Bacani (worth $1,199)

1.3 Stand Out in Canva with Mayette Cardenas (worth $400)

CORE MODULE 2: Growing on Social Media 

Learn how social media platform works and how you can grow to reach more advocates. 

2.1 Optimizing your Social Media Profile (worth $199)

2.2 Content Strategy (worth $400)

2.3 Growth Strategy (worth $600)

CORE MODULE 3: Deep dive in the areas of digital marketing 

More than social media digital marketing involves email marketing, your website, SEO etc. 

3.1 Connect, Communicate, Call to Action with Krista Aoki (worth $1,499)

How to Install a Recurring Donation Form on your website?

3.2 Email marketing (worth $299)

CORE MODULE 4: Virtual fundraising  

Get ready to raise funds on the online space. 

4.1 Making it stick: A guide for building relationships with millennials for your nonprofits. (worth $300)

CORE MODULE 5: Creating your marketing plan 

Understand what goes on in a marketing plan and get ready to execute.

5.1 Understanding digital metrics (worth $97)

5.2 Your marketing plan (worth $899)

CORE MODULE 6: Putting it all together

Saving time, delegating, and making it all work together.

(worth $1,500)

Program Inclusion:

  • 2 Year Access to the entire Sell your mission program including all 6 core modules and future updates (worth $7,892)

  • Monthly group strategy calls with Ryanna (worth $2,400)

  • Slack Community and access to the instructors

  • Digital Content Planner (worth $249)

  • Bonus lessons, worksheets, and templates ($1,599)

Payment plan also available for 6 monthly payments of $67

The Instructors:

Ryanna Julia Esplana

Digital Marketing Specialist, part-time volunteer, and microfinance lover

She helps busy Social Entrepreneurs and Nonprofits use Digital Marketing to work for their mission and accelerate their social impact.

Services: Full Marketing Support and Social Media Management

Check her at www.ryannajuliae.com

Contact her via email at [email protected] or via Instagram @ryannajuliae

Sasa Bacani

Brand Strategist and Social Entrepreneur

Sasa worked for 4 years as a corporate brand manager in the telecommunications and food industries before turning her passion project, Daydream Republic, to a full-blown business. She also owns Daydream Studio is the brand agency arm of Daydream Republic, a 4-year strong retail brand that helps mindful travelers pin their bucket list with less carbon footprint. And Feel Good Grocer which offers beginner-friendly healthy and clean essentials with good prices and less impact on the environment.

Services: Logo and Branding

Contact her via email at [email protected] or via Instagram @sasabacani

Mayette Cardenas

Graphic Artist

Mayette studied Fine Arts Major in Advertising and currently working as Graphic Artist for a food processing company and also as a freelance artist for start-up businesses that needs help with their branding, logos or product design.

Services: Logo Design, Designs for Brand, Packaging Design,  Social Media Banners / Posters, Print Media (Magazine Cover etc)

Contact her via email at [email protected] or via Instagram @mayettecardenas

Facebook: Mayette's Creative Portfolio

Krista Aoki 

Freelance Website Designer 

Krista helps coaches and organizations look professional online with beautifully branded websites. As a Pacific-island girl born and raised in Guam, building deep relationships with customers is the ethos of her business. With her marketing and design knowledge, she has helped nonprofits exceed their fundraising goals by 17%. 

Services: Branding Strategy & Design, Website Strategy & WordPress Design, Blog Content Writing & SEO

Check out her website at https://kristaaoki.com

Contact her via email at [email protected] or via Instagram @kristaaoki

Dominique Calixte

Fundraising Professional

Dominique is a Boston-based fundraising professional. Her goal is to support nonprofit organizations with resource development so that they can focus on working on their mission. She uses her skills to identify opportunities for organizations and providing tools for their success. She have a  proven successful track record of supporting organizations in: 

  • Cultivating relationships
  • Creating compelling narratives
  • Building strategies that support increased individual engagement
As a young woman of color in the nonprofit sector, she has an interest in seeing women of color rising as leaders in the social sector. Thus she committed to highlighting our experiences in the sector.

Services: 1:1 Coaching, Grant Writing & Support, Donor Acquisition & Planning, Fundraising Strategy Planning, Board Development & Governance, Engagement Planning.

Learn more about her on www.DominiqueCalixte.Com
Contact her via email at [email protected] or via Instagram @Domprofit

Jessica Cohen, MSCAA

Social Impact Coach

Jessica is the owner of Spark Solutions Coaching and Consulting LLC which is framed to enrich your initiative and reveal potential leverage points for effective communal impact. Through the Coaching discipline and Consultation, Spark Solutions can assist you in maximizing your efforts and operating in full vitality. She has also founded MiOWNED an online and mobile app directory for ethnic minority-owned and founded entities. MiOWNED hopes to create a community of advocates that will bridge societal gaps, one intentional purchase at a time.

Services: 1:1 Coaching, Membership programs for Nonprofits and Social Entrepreneurs

Learn more at https://www.sparksolutionscc.com/

Course curriculum

  1. 1

    • Welcome to SYM! 😍

    • Meet the instructors

    • Notes
  2. 2

    • 1.1 Mission, Vision, Communication Messages and Strategic Blueprint with Jessica Cohen

    • 1.2 Creating your brand and visual strategy with Sasa Bacani

    • How to use Canva?

    • 1.3 Stand Out in Canva with Mayette Cardenas
  3. 3

    • 2.1 Optimizing your Social Media Profile

    • 2.2 Content Strategy

    • 2.3 Growth Strategy
  4. 4

    • 3.1 Connect, Communicate, Call to Action with Krista Aoki

    • How to Install a Recurring Donation Form on your website?

    • 3.2 Email marketing
  5. 5

    • 4.1 Making it stick: A guide for building relationships with millennials for your nonprofits.

    • Partnerships and virtual fundraising (Coming Soon)
  6. 6

    • 5.1 Understanding digital metrics

    • 5.2 Your marketing plan
  7. 7

    • 6.1 Saving time and making it all work together.

    • What is ClickUp?
  8. 8

    • Managing your digital marketing volunteer roles

Payment plan also available for 6 monthly payments of $67

The Instructors:

Can't find the answers? Email us at [email protected]